From Clicks to Clients,
Leading Tradies to Higher Paying Jobs
Making trade better by giving hardworking, quality-focused Australasian tradies the chance to build a business and brand of their own.
From Clicks to Clients, Leading Tradies to Higher Paying Jobs
Making trade better by giving hardworking, quality-focused Australasian tradies the chance to build a business and brand of their own.
Without higher paying customers you're missing out on:
and much more...
Without higher paying customers you're missing out on:
and much more...
How we help our tradies
We'll help you build your brand, run your ads, and even call your leads to find out their project scope, budget, and timeline. We then book you intro calls with only high-paying leads—and that’s just the beginning!
At tradienet. we're here to help you attract, convert and close higher paying customers. Depending on your business needs these are the 3 core services we provide for our tradies.
Branding
Social Media Lead Generation
Sales & Proposal Pipelines
How we help our tradies
We'll help you build your brand, run your ads, and even call your leads to find out their project scope, budget, and timeline. We then book you intro calls with only high-paying leads—and that’s just the beginning!
At tradienet. we're here to help you attract, convert and close higher paying customers. Depending on your business needs these are the 3 core services we provide for our tradies.
Branding
Social Media Lead Generation
Sales & Proposal Pipelines
The Onboarding Steps for Our Branding Marketing, Sales & Proposal Pipeline Plans
These are the onboarding steps we go through with new tradies once we've completed our Discovery phase and would like to sign up to tradienet. If you're just getting started and looking to venture out on your own, we recommend going through each step of onboarding. However, if you’ve been trading for 30 years and are now seeking ways to attract new leads from outside your current network, then we can skip the steps you don’t need. It all depends on your situation.
Lets Get StartedIf you have any questions:
Get in touch with tradienet.Please note: All tradies needing to complete Onboarding Step 2 & 3 have the option to do so together in a single month for a discounted rate (Save $500) or individually, which takes around 2 weeks each at their respective prices.
The Onboarding Steps for Our Branding Marketing, Sales & Proposal Pipeline Plans
These are the onboarding steps we go through with new tradies once we've completed our Discovery phase and would like to sign up to tradienet. If you're just getting started and looking to venture out on your own, we recommend going through each step of onboarding. However, if you’ve been trading for 30 years and are now seeking ways to attract new leads from outside your current network, then we can skip the steps you don’t need. It all depends on your situation.
Please note: Each step of onboarding has its associating price. All tradies needing to complete Onboarding Step 2 & 3 have the option to do so together in a single month for a discounted rate (Save $500) or individually, which takes around 2 weeks each at their respective prices.
Onboarding Step 1:
Select, Sign & Pay
Tasks Completed in Onboarding Step 1:
1 ) 📋 Complete our Onbaording Form and Select your preferred plan.
2 ) ✍️ Sign your Contract for your chosen tradienet. plan.
3 ) 💰 Make your First Onboarding Payment.
Our 3 Sales & Pipeline Plans:
Available Sales & Proposal Plans | Onboarding Step 2: Brand, Identity & Positioning | Onboarding Step 3: Marketing & Ad Campaign | Onboarding step 4: Sales & Proposal Pipeline |
---|---|---|---|
Sales & Proposal Plan 1: | ✅ | ✅ | ✅ |
Sales & Proposal Plan 2: | ⬜ | ✅ | ✅ |
Sales & Proposal Plan 3: | ⬜ | ⬜ | ✅ |
Plan 1 : We do all onboarding steps because you need help with your Branding, Marketing and the Sales & Proposal Pipeline Process.
Plan 2: We skip the Branding step because you're already established, but want help with your Marketing and Sales & Proposal Pipeline Process.
Plan 3: We skip the Branding and Marketing steps because they are already taken care of and we only help you with your Sales & Proposal Pipeline Process.
This is usually the shortest step in onboarding and where you first select which of our onboarding methods is going to best for you based on your needs, your location and stage of growth. Once confirmed, you'll then be prompted to sign your contract and make your first payment so we can move onto the next step of onboarding.
Onboarding Step 2:
Brand, Identity & Positioning
(Not always required)
Tasks Completed in Onboarding Step 2:
1 ) 🔼 Build Brand Pyramid.
2 ) ✅ Provide Branding Checklist (additional services may be required).
3 ) 🪣 Design Sales Pipeline and Process.
4 ) 🎁 Design your Intro Pack.
Price for Onboarding Step 2:
One-off Expense: $1,000 NZD + GST
(GST Excluded for all Australian based merchants)
Please note: A $500 discount is applied for completing onboarding steps 2 & 3 together.
The Big 8 Questions your brand needs to answer:
As great as our sales and proposal pipeline and automations are, you won’t win high-paying jobs by showing up to a meeting without a uniform and in a beat-up truck with no signage. Especially if your competition is presenting themselves well. That’s why you may first need to focus on your brand and answer these 8 big questions to build the trust and authority required to sell high-ticket services before we can partner effectively on your sales and proposal process.
The First 3
Authority Questions:
All addressed BEFORE your in-person Quote Meeting:
1 ) Who are you personally and why did you become a tradie?
2 ) Why does your business exist/what are your company values and beliefs?
3 ) Can I trust you’re as good as you say you are?
The 4th
Authority Question:
Addressed BEFORE your in-person Quote Meeting.
4 ) How specifically can you help me?
This is the final authority question that needs to be completed, which can be done by answering the following sub-questions. Your leads may not even be aware of these, but once answered, they will provide peace of mind and confidence in your ability to deliver on your promises:
a) Do you have a logo, what is it?
b) What are the brands colours?
c) Do you have a branded work vehicle in good condition?
d) Do your employees and sub-contractors wear clean and up to date work uniform?
e) Who else like me have you worked with in the past? ie. Who is your Ideal Customer Profile (ICP).
f) What services do you specialise in and would consider yourself an expert?
g) What makes you different to your competition?
h) What offer are you currently running that may make me want to act now? eg. “Half price off quotes to your budget”
i) What Guarantees do I have that show you’ll do what you say you can?
j) What is your service location?
k) What is your price point?
The Last 4
Main Project Concerns:
All addressed AFTER your in-person Quote Meeting.
These are the 4 concerns each new lead has about their specific project once you as a business and brand have been selected progress with them beyond the authority questions above. Each category for concern has a group of sub-questions that need to be answered to build confidence with your lead that you’re the right service provider for their unique project.
1 ) Project Scope:
a) Do you understand exactly what they need done?
b) Do you understand WHY they are wanting it done?
2 ) Project Timeline:
a) Are you on the same page regarding a start date?
b) How long is the project going to take?
c) What assurance do I get that the project will be completed on time? - use your guarantee.
3 ) Project Budget:
a) How much is everything going to cost?
b) Will they have access to the funds at the expected start date?
c) Will there be any hidden costs?
4 ) Communication Channels:
a) How will you communicate with each other throughout their project?
b) What channels will you use?
c) How accessible will you be?
d) Are you available 7 days a week?
e) What hours of your work day are you available?
This is not just communicated and displayed throughout your online presence and in your “Intro pack,” but most importantly experienced first hand throughout your proposal process and with help from your tradienet. sales rep. In the case of communication, actions speak louder than words.
Onboarding Step 3:
Marketing & Ad Campaign
(Not always required)
Tasks Completed in Onboarding Step 3:
1 ) 🔗 Create/Connect Meta Accounts to tradienet. Partner Accounts.
2 ) 🎥 Build Ad Campaign.
Price for Onboarding Step 3:
One-off Expense: $2,000 NZD + GST
(GST Excluded for all Australian based merchants)
Please note: A $500 discount is applied for completing onboarding steps 2 & 3 together.
First we'll go through the process of connecting all your Meta Ad accounts to tradienet. to give us access to your business manager to run your ads.
Once connected, we'll then use proven marketing methods to build a social media marketing ad campaign that grabs the attention of your target audience, builds their interest and desire in your services and encouraging action to be made.
Onboarding Step 4:
Build Proposal Pipeline:
Tasks Completed in Onboarding Step 4:
1 ) 💳 Setup your Recurring Billing.
2 ) 🪣 Build your Proposal Pipeline.
3 ) 🙋 Assign your Sales Rep.
4 ) 📚 Provide Guidance and Training.
1 ) 💳 Setup your Recurring Billing:
Price for Onboarding Step 4:
First of your recurring monthly bill: $1,500 NZD + GST*
(GST Excluded for all Australian based merchants)
*Please note: The price displayed above represents our tradienet. Marketing Plan 1 which includes running your Meta Ads for you and the use of our sales and proposal pipeline software. This price excludes your additional $1000/month ad spend which is setup by us and paid for by you directly to Meta at their associating billing thresholds. Depending on your advertising budget, we may recommend one of our higher marketing plans. To find out more on how Meta charges you for your ads, please click here.
2 ) 🪣 Build your Chosen Pipeline:
Step 4 of Onboarding usually takes the first month of your subscription to set up. Within this month we’ll build your selected proposal pipeline, which will include all your branded workflows and automations.
This will connect automated emails, forms, calendars and more to create a streamlined proposal process. Together, you and your lead will navigate this process, addressing all their important questions and building trust and authority to convert them into high-paying customers. Once complete, well move onto the following steps of onboarding.
3 ) 🙋 Assign your Sales Rep:
As part of our Proposal Process, we conduct an initial call with your new leads on your behalf to filter out tire kickers and qualify them at a basic level. During this call, your designated sales representative will gather and document key information, including the lead's budget, project scope, expected timeline, and location.
Once qualified, we’ll schedule a follow-up call for the high-quality leads with you. This process not only keeps unqualified leads at a distance, allowing you to focus on serious prospects, but also enables our trained sales reps to discuss topics like ballpark budgets while positively representing your business and brand. After the call, you’ll receive all the discussed information before your first call.
4 ) 📚 Guidance and Training:
Our Pipeline Processes may be a bit different from what you’re used to, which is why we're here to assist you. Each of our automated processes is pre-designed with marketing and sales principles to build trust and establish authority with quality-focused leads. They are also straightforward and well-guided for our tradies to follow. However, we understand there’s a sales element involved, and we’re here to coach you through it.
Optimise & Manage:
Start Converting New Leads
Tasks Completed each month for our Active tradienet. Merchants.
1 ) 🚀 Turn on your Proposal Pipeline.
2) 🤝 Meet for a Monthly Meeting.
Prices for Monthly Marketing, Sales & Proposal Pipeline Software:
Incl. Marketing Management - Recurring monthly bill: $1,500 NZD + GST*
(GST Excluded for all Australian based merchants)
Excl. Marketing Management - Recurring monthly bill: $1,000 NZD + GST
(GST Excluded for all Australian based merchants)
*Please note: The Incl. Marketing Management price displayed above represents our tradienet. Marketing Plan 1 which includes running your Meta Ads for you and the use of our sales and proposal pipeline software. However, it excludes your additional $1000/month ad spend which is setup by us and paid for by you directly to Meta at their associating billing thresholds. Depending on your advertising budget, we may recommend one of our higher marketing plans. To find out more on how Meta charges you for your ads, please click here.
We'll place links in relevant and convenient locations across your website and create triggers to automatically filter new leads who fill out contact forms, or come in through ad campaigns and other awareness-driving initiatives. This makes sure as many new leads as possible are nurtured, tracked, and converted into high-paying customers.
You will also be added to our tradie monthly meeting workflow which we schedule with yourself, your development manager and your designated sales rep to discuss ideas, reports and results that can be directly attributed to your sales and proposal process.
WHY
WELCOME TO
The
BLOG
Your Ultimate Resource for Building a Successful Tradie Brand Online!
Are you a tradie that's serious about taking your business to new heights?
Your Ultimate Resource for Building a Successful Tradie Brand Online!
Are you a tradie that's serious about taking your business to new heights?
Look no further! The tradienet. Blog is here to provide you with the knowledge, insights, and strategies you need to achieve your goals.
Whether you’re skimming through while watching your favourite end-of-shift show, or enjoy reading short and to the point information, our blog is designed to pack a lot of useful content into bite sized chunks that set you on the right course should you decide to pursue a topic further.
We’re here to provide practical advice, online industry trends, and real-world examples you can implement right away to see great results!
Look no further! The tradienet. Blog is here to provide you with the knowledge, insights, and strategies you need to achieve your goals.
Whether you’re skimming through while watching your favourite end-of-shift show, or enjoy reading short and to the point information, our blog is designed to pack a lot of useful content into bite sized chunks that set you on the right course should you decide to pursue a topic further.
We’re here to provide practical advice, online industry trends, and real-world examples you can implement right away to see great results!
BLOG ONLY SUBSCRIPTIONS COMING SOON!
BLOG ONLY SUBSCRIPTIONS COMING SOON!
OUR BLOGS TO DATE:
Remember, information is great, but it's what you do with this information that makes the difference.
At tradienet. we'll equip you with the tools and insights you need, but it requires you to consistently turns up each day and take steps forwards achieving your goals. If this sounds like you, then stay tuned for regular blog updates, and get ready to take your trade business to new heights!
Please Note: For efficiency, this blog has been written with the assistance of AI to enhance the writing style and opinions of our editor, grounded in factual information.
WHY
The tradienet. Brand Pyramid:
At tradienet. we believe that in order for us to build you a great website, ad campaign or automated proposal process we first need to understand your business. After all, how can we tell your potential customers what sets you apart from your competition if we don't know this ourselves? So before we get to work attracting and converting new high paying clients, we first take each business through the Discovery phase where we sit down and build them their very own "Brand Pyramid" or Minimum Viable Brand (MVB) document.
A FEW IMPORTANT FACTS TO CONSIDER
Half of
internet users say that they use website design as a factor to formulate their opinion on a business.
57% of
users won’t recommend a business with a poorly designed website
Seven out
of 10 small business websites don’t include a call to action
38% of
users won’t engage with a website if its layout is unattractive
28% of
business is conducted online
43% of small
businesses plan to invest in their website performance
A staggering 93% of global traffic comes from Google
71% of businesses
have a website in 2023
Some of our Merchant work to date
Pavilion Electrical
Take a LookLane Construction Services
Take a LookAnd this is what they have to say about us
Awards and Recognitions
Best Shopify
Sites Built
With PageFly
VIEW AWARDTop High Converting
Landing Pages
Built with PageFly
VIEW AWARDTop 15 Product
Pages Built
With PageFly
VIEW AWARDPageFly is currently the number 1 Page Building application on the Shopify platform. Being trusted by over 230,000 active users (including some of the worlds biggest brands) to be the design software of choice. It's an absolute honour to be recognised for each of these awards worldwide.
Some of Our Results to Date
Each of these inbound leads is interested in receiving a free consultation and quote from one of our tradienet merchants for a high-ticket job paying over $10,000
How many of these high-ticket leads could you turn into customers and how much would that be worth to your business?
Our Website Packages & Plans for tradies
Package 1
(The Blueprint plan)
This website package is perfect for the sole trader who doesn't want to be running online ads just yet, but needs to get started with an online presence to build some trust and credibility with their current network.
View PackagePackage 2
(The Foundation plan)
This website package is perfect for the sole trader looking to take the next step with their website and begin attracting new clients online. This package gives you all the essential business tools to start running online ads and help you scale.
View PackagePackage 3
(The Supporter plan)
This website package is perfect for the small to medium sized business thats built through its initial growing pains of establishing itself within its industry and is now looking for ways to manage their support debt as they scale.
View PackagePackage 4
(The Qualifier plan)
This website package was build for the business that no longer wants to be providing free quotes to time wasting tyre kickers. Package 4 comes with custom build questionnaires that provide on screen price estimates and more.
View PackageOUR WEB DESIGN PROCESS
There are three stages to every tradienet. build
1
Discover
2
Design
3
Deploy
DID YOU KNOW...
Before work begins on building websites, each of our merchants first receive
THEIR VERY OWN BRAND PYRAMID
At tradienet. we believe that in order for us to build you a great website, we first need to understand your business. After all, how can we tell your potential customers what sets you apart from your competition if we don't know this ourselves?
So before we get to work on designing your website, we first take each business through the Discovery phase where we sit down and build them their very own "Brand Pyramid" or Minimum Viable Brand (MVB) document. Simply put, it's a Google doc specifically build to define your business and brand within your industry. It answers lots of difficult questions, like "What sets your business apart from your competition?" and "Who is your target audience?" just to list a few.
Once built you'll be able to use this document when seeking direction in all areas of your business. Like how to best speak to your audience in your marketing content, or ensure that you grow in a direction that aligns with your brands core values and beliefs. It will also helps to create continuity behind everything you do (both in the field and online) to help you build and maintain your reputation within your industry and stay strong to what your ideal customers value.
Each section of our unique tradienet. brand pyramid explained:
Having an understanding of your brand's target audience is one of the first and most important aspects to any marketing strategy. Finding your target audience is imperative to boosting sales, creating content and copy, leading convincing marketing campaigns, as well as creating brand loyalty from your consumers.
Before work begins on building websites, each of our merchant first receives
THEIR VERY OWN BRAND PYRAMID
Each section of the tradienet. Brand Pyramid explained:
Target Audience:
Having an understanding of your brand's target audience is one of the first and most important aspects to any marketing strategy. Finding your target audience is imperative to boosting sales, creating content and copy, leading convincing marketing campaigns, as well as creating brand loyalty from your consumers.
Want to take the quiz?
Take our free 2 minute questionnaire to find out which tradienet. plan is going to be best suited to your business.
Want to contact the team?
If you have any questions then please feel free to contact us via phone, email or live chat in the bottom right hand corner and we'll be in touch as soon as possible.
Contact UsOur amazing tradienet partners
In order for tradienet to continue to provide industry leading technology to our merchants, we need to make sure we're continuing to partner with industry leaders (it's really that simple). All our Partners lead by example in their field and in our professional opinion they all have superior service offerings at competitive prices for our merchants. For more information on our partners visit our Partners page.
As a web design agency, its our job to know what platform offers the most value for our merchants. Originally built to make it affordable for small businesses get online, Shopify has since grown to over 2 million merchants since being founded in 2006 and is now the largest and most robust commerce platform in the world. Perfect for putting our merchants in a position of growth.
PageFly is the number 1 page builder application on the Shopify platform that allows for complete design freedom and customisation. Say goodbye to cookie cutter websites and templates. As a PageFly Partner, we're professionally trained to ensure we're able to build business tools that not only look great, but produce results too.
At tradienet we work with NameHero to provide our merchants with great hosting, affordable domain names and custom email addresses.
Leading software for building experiences that increase engagement and number of leads while capturing the zero-party data your brand needs to survive in a cookieless world.
Marketing Partners
Once we've built you your boat 🛥️ (your website) it's time to take it fishing for clients 🎣 Who better to help you with this than the specialists themselves. Tradie Socials can help you run social campaigns, Adwords and much more.
Photography and Content Partners
Construction Photography NZ understand the important of unique content 📸 Did you know that a study completed in 2021 found that marketers who used stock photography only reached their goals 13% of the time. While marketers who use original photography & graphics ranked their success rate at 40%.
OUR amazing tradienet Partners
In order for tradienet to continue to provide industry leading technology to our merchants, we need to make sure we're continuing to partner with industry leaders (its really that simple). All our Partners lead by example in their field and in our professional opinion all have superior service offerings at competitive prices for our merchants.For more information on our partners visit Our partners page.
As a web design agency, it's our job to know what platform offers the most value for our merchants. Originally built to make it affordable for small businesses to get online, Shopify has since grown to over 2 million merchants since being founded in 2006 and is now the largest and most robust commerce platform in the world. Perfect for putting our merchants in a position of growth.
PageFly is the number 1 page builder application on the Shopify platform that allows for complete design freedom and customisation. Say goodbye to cookie cutter websites and templates. As a PageFly Partner, we're professionally trained to ensure we're able to build business tools that not only look great, but produce results too.
At tradienet we work with NameHero to provide our merchants with great hosting, affordable domain names and custom email addresses.
Leading software for building experiences that increase engagement and number of leads while capturing the zero-party data your brand needs to survive in a cookieless world.