Starting a new trade business is like setting sail in uncharted waters – thrilling, full of potential, and occasionally stormy. To help you not just survive but thrive in the startup storm, we've put together a guide that covers everything you need to know.

In this guide, we'll break down the factors you need to consider and provide actionable steps to help you determine the perfect budget for your local trade business.

In this blog post, we'll dive into the importance of creating eye-catching visuals that not only grab attention but also leave a lasting impression on potential clients.

Meta's verification fees spark ownership questions for Kiwi businesses. Explore IP advantages vs. social platform challenges in our blog.

This blog dives into the challenges tradies face when reaching out to potential clients in service-based industries, offering strategies to boost response rates. Discover valuable insights drawn from the experiences of 50,000+ professionals for more effective client communication.

So, you've piqued the interest of potential customers who want to hear from you – great job! Now, the task at hand is to effectively convert these interested leads into satisfied customers. In this blog post, we'll explore eight invaluable tips and tricks for tradies to master the art of lead-to-customer conversion once you've got their attention.

Discover the untapped potential of Instagram threads for your local trade business! Learn how to connect with your target audience, showcase your offerings, and drive growth in the local community. Our blog post provides valuable insights and expert tips to help you harness the power of this powerful platform and effectively promote your business on Instagram.

Discover how tradies can thrive in an economic crisis amid the housing market slowdown. Learn five strategies to find more work and attract higher-paying customers. Diversify services, target niche markets, showcase expertise, prioritise customer satisfaction, and embrace digital marketing for success.

Generating high-ticket leads on social media requires a strategic approach to target and engage with your ideal audience. Here are some tips to help you find the high-ticket leads you've been hunting for on social media.

 In this blog post, we'll explore why qualifying leads before picking up the phone is a game-changer for tradies, allowing you to maximize your productivity, increase conversion rates, and ultimately, build a thriving business.

In this blog post, we'll explore how tradies can leverage influencer marketing to build their business, along with the types of influencers that can best support their goals.

If you are considering creating your own content, there are a few things to keep in mind. Firstly, it is essential to have high-quality equipment, including cameras, lighting, and editing software. Secondly, it's important to have a plan and strategy for your content creation, including regular publishing schedules and consistency in content creation.

In this blog post, we'll explore the compelling reasons why tradies should enlist the help of professional web developers, drawing parallels to their own industry and highlighting the benefits of a job well done.

In this blog post, we'll delve into the challenges posed by price-conscious social media buyers and how they impact your earnings and ability to deliver quality work. We'll also explore how developing a professionally built brand and online presence can help you attract higher-paying customers who prioritise quality over price.

In this blog post, we'll explore each customer type, provide tips on locating and appealing to them online, and offer relatable examples for you to use immediately to find the perfect customers for your trade business.

Ahoy, tradies! Welcome aboard as we set sail on a voyage through the exciting waters of website hosting. Just like navigating a boat on the vast ocean, launching your website onto the online horizon requires a sturdy vessel and a safe harbour to anchor in. Today, we'll unravel the mystery of website hosting, using the analogy of a boat in the water and the bustling harbour to help you understand the concept in layman's terms. So, hop aboard, raise the anchor, and let's embark on this enlightening adventure!

In the digital age, establishing a strong online presence is crucial for businesses across all industries, including tradie businesses. With the majority of consumers turning to search engines like Google to find local services, it's essential for tradies to optimise their online visibility. One of the key strategies to achieve this is through effective keyword research. In this blog post, we will explore what keyword research is and why it is of utmost importance for your tradie business.

Building your trade brand is not just about raising your prices and making more money. In fact, there are many other benefits to building a strong brand that can help you in more ways than one. In this blog, we will discuss some of the key benefits of building your trade brand and how they relate to one another.

Discover the importance of using Google Ads for service-based businesses looking to grow. Learn about the average CPC in service industries worldwide and how it relates to profit. Maximise your ROI and achieve long-term growth with effective campaign management. Also find out what i would do if I were given $3000NZD to run a Google Ads campaign for a tradie business to generate new leads.

Discover the power of assisted shopping in the ecommerce and service-based industries. Explore the benefits of guiding customers through the buying cycle with custom questionnaires and on-screen price estimates. Learn why assisted shopping is crucial for enhancing your trade brand and growing your business online.

Uncover the 10 reasons why your self-built website isn't delivering results for your trade business. Find effective solutions to fix common website issues and optimise your online presence. Elevate your trade business with a website that wins you more quotes and attracts higher paying customers.

Learn how to address staffing issues and material shortages in your trade business through strategic pricing. Discover effective strategies to overcome challenges and optimise your operations. Build a resilient trade brand that adapts to market conditions and ensures sustainable growth.

Discover practical strategies to prepare your trade business for an economic downturn. Learn how to navigate challenges, ensure stability, and emerge stronger. Build resilience through proactive measures and strategic planning for continued success.

Unleash the power of going above and beyond in your trade business. Discover how exceptional service creates outstanding word-of-mouth. Learn strategies to exceed customer expectations, build a positive reputation, and attract new clients through the power of exceptional word-of-mouth.

Escape the busy-but-underpaid cycle on online marketplace platforms. Discover why many trade professionals struggle to earn enough money despite being busy. Explore actionable solutions to increase your profitability and break free from the limitations of online marketplaces.

Maximise your trade business's online presence through effective self-promotion strategies. Learn how to increase visibility, build brand recognition, and attract new clients. Discover the significance of self-promotion online and offline, and gain valuable insights on promoting your trade business within the industry.

Discover how a brand agency can transform your trade website. Learn about the process, benefits, and what to expect when working with a professional agency. Elevate your online presence and create a website that truly represents your trade business. Gain valuable insights and make an informed decision for your website.

Learn powerful strategies to ignite word-of-mouth for your trade business. Discover how exceptional service and customer satisfaction can drive positive referrals. Elevate your brand and expand your client base through the power of word-of-mouth marketing.